With city lights and vintage brick as a backdrop, Proper re-imagines and updates an historic Broadway Corridor landmark into a 148-room destination hotel. Here, the creative vision of Kelly Wearstler seamlessly blends past and present with compelling design, vintage influence and local art. Essentials include two destination restaurants in partnership with James Beard Award-winning L.A. chef Suzanne Goin and Caroline Styne (Lucques, a.o.c., Tavern); an intimate library-lounge, a city-view rooftop pool and lounge-bar-restaurant. Especially Proper are two singular, one-of-a-kind suites fashioned from the basketball court and indoor pool of the building’s sporting club past.
Proper began as a feeling, not as an idea. The feeling was something akin to empathy; an acute awareness that despite the current proliferation of “boutique” and “lifestyle” hotels and residences, there were precious few properties designed for and around today’s global creative nomad. Many in our milieu share the same daunting challenge: staying fresh and focused, energized and inspired—all whilst bouncing between London and Hollywood and Austin and San Francisco and Portland and back again. For them, intuitive service is a given. Mere table stakes. What they need and seek beyond accommodation, even at its most luxurious, is an inspiration. From the elevated and often surprising interiors imagined by Kelly Wearstler. From the sense of immersion in, and connection to, the vibrancy of the local culture. From the highly curated amenities. From the inspired collaborations with the city’s best and most innovative chefs and mixologists. From music and art. From every detail, every interaction, every moment. This is only Proper. And no one else.